Thursday, July 12, 2007

Five strategies how to build trust by Electronic Magazine

BY Erny Setyawati

Leads are important role to run affiliate program. We usually run affiliate program by selling program, products, and finally getting commission. Leads in your database are potential prospect some day. They will buy products, programs that you offer. We some time spend much money to get leads. The effective ways to build list, can create electronic magazine. However, electronic magazines have difficulties to manage it. Subscribers run away and not know where they go. We can build trust by publishing good electronic magazine. We should know strategies to build trust, so that your subscribers not run away from you.

1. Make subscribers your friend.
Making your subscribers as if close friend or family. Say hello and welcome to new subscribers that join your mailing list and say tanks to loyal subscribers. Say it with warm words and ask them to contact you. Open mind to receive critics and suggestions.

2. Make your ezine have specific content.
You should create specific content, specific topics, so that your ezine popular. For example, telling about cooking, humor, marketing, or heath solution. If you have commitment to choose internet marketing solution topic, try telling as much as possible about internet marketing solution, do not say any think else.

3. Subscribers want and need.
Make your subscribers as if your loyal costumers. Give service as good as possible. Ask your subscribers what they want and need. You can open contact editor, and compile the result and try fulfilling it.

4. Keep your ezine punctual publishing.
Ezine usually publishes monthly, weekly or daily. Keeps publishing punctual, therefore your subscribers are not disappointed.

5. Building loyal subscribers.
Give a chance to subscribers take part on your ezine. To submit article, free advertisement and give testimony. Do not refuse articles that your subscribers submit. Open communication with them and give suggestion how to write good article.

4. Try writing your own article.
To build image, you should have capability to manage ezine. Wiser, you can write article.

Electronic magazine have good content, management, punctual time publication. In the end, improve image the editor and owner. The best image, affect to advertisements place on them. Therefore, profit pulling would come to you.


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